TOWNSQUARE LIVE EVENTS
Townsquare Live Events engaged REACH beginning in 2011 to oversee the marketing plans of various concerts and music festivals for which the multimedia company promotes and produces. Spanning throughout the United States from arenas to theaters, the concerts featured a wide variety of musical acts including Aerosmith, The Band Perry, Shinedown, Eric Church, Godsmack, Staind, and Evanescence.
REACH delivered turn-key marketing services including management of radio and venue efforts as well as media buys, social media integration and local grassroots outreach for some of Townsquare’s festival properties. The past projects included the Taste of Country Music Festival in New York, Country Jam in Colorado, WE Fest in Minnesota, Country On The River in Wisconsin, and Tropical Nights, a high-end destination music series at the all-inclusive Hard Rock Hotel Riviera Maya in Mexico.